How to Worry Intelligently

We can’t help it. Worrying is part of the human experience. We stress out over everything from our workload to the demands of our biggest clients to the well-being of our loved ones. After all, what if something goes terribly wrong? Of course, it rarely does, but that doesn’t stop us from expending considerable mental energy on “what if” scenarios. If … Continued

3 Ways to Promote Gender Equality through Communication

While progress is slow, we continue to make strides toward gender equality in the workplace. More women are entering the work force than ever before, and in the U.S., the gender pay gap is nearly closed among millennials. But for many women, the idea of “leaning in” is still fraught with social boundaries and a … Continued

How to Know When You Are Off Track

Client service is the lifeblood of any healthy practice and should always be our first priority. But it’s all too easy to become consumed by the deluge of emails and deadlines that define our frantic days. When we finally lift up our heads to reflect on our progress, we realize that we have been productive … Continued

How to Prequalify Prospective Clients

Somewhere, I hope that mobile programmers are developing an app that enables us to assess our prospective clients’ intentions. That way, we can simply scan our mobile devices across our prospects’ foreheads to instantly know how long they intend to think it over and whether they will eventually engage our services. In the meantime, if … Continued

How to Network with Journalists

This Monday I was profiled in the local Business Journal. Already, the article has helped me reconnect with several key people in my network, including a significant referral source. The experience has been a great reminder that there’s nothing like good press. But it also validates a few important networking principles: Follow their work: When … Continued

3 Ways to Use LinkedIn’s Content Search Feature

For years, LinkedIn has allowed us to search for people. Now it allows us to search for what they’ve posted. Select “Posts” from the search field drop-down menu, type a topic of interest, and the results will include a list of relevant articles published by the people in your network or shared in their feed. … Continued

Which Choice Will You Make?

This week Americans enjoyed a four-day workweek thanks to Labor Day. While I appreciated the long weekend, I must confess I didn’t give much thought to the significance of the holiday. In case you too need a refresher, Labor Day—established nationally in 1894—honors the sacrifices that workers have made to benefit the country’s prosperity and … Continued

3 Reasons Why Content Marketing Pays Off

“If you ask me, you give too much away.” This was a critique I recently heard from someone who, after reviewing the blogs, white papers, and other materials I’ve posted online, felt my content strategy was a little too generous. “You should hold back the ‘good stuff’ so that people still have reason to hire … Continued

Is Social Media a Waste of Time?

You’ve tweeted. You’ve friended. You’ve accepted LinkedIn invitations from people you’ve never heard of, and you still don’t have any business to show for it. No wonder you’re on the fence about the usefulness of social media. If you were Pepsi, you could tweet a coupon to your 3 million followers and generate sales. But … Continued

How Much Time Do You Really Need to Spend on Business Development?

Whether you’re a lawyer, a CPA, an RIA or a startup founder, any professional who is tasked with selling the service they provide has to contend with the opposing forces of developing business and servicing their clients. How do you strike a proper balance between doing existing work and bringing in guaranteed revenues versus venturing … Continued

“David, you have truly amazing insight into the minds of professionals. You seem to know exactly what we’re thinking and feeling, what we fear, what we’re trying to overcome, what we’re really trying to accomplish, even if we don’t know it ourselves. Your blogs are incredibly valuable. Thank you.”

Rob Strauss
Weinstock Manion LLP